Projects: Haden Hill Leisure Centre

  • Investment
    £24,000,000 consisting £20,000,000 Levelling Up Funding, £2,000,000 Sandwell Council funding and £2,000,000 Sports England funding
  • Timeline

    Start: April 2024

    Delivery: March 2027

  • Location
    Cradley Heath, B64

Sandwell Council is delighted to receive confirmation that its bid to secure £20million from the Levelling Up Fund towards a redevelopment of Haden Hill Leisure Centre has been confirmed.

Design Concept of Haden Hill Leisure Centre (Image: Alliance Leisure)

Artist Impression of Haden Hill Leisure Centre

A drawing of Haden Hill Leisure Centre plans

The Haden Hill Leisure Centre is set for a major transformation, with plans underway to replace the existing facility with a brand-new, state-of-the-art leisure centre. This exciting £24 million redevelopment will deliver a modern and inclusive space designed to support health, fitness and community wellbeing.

The new centre will offer a wide range of high-quality facilities, including:

  • A main swimming pool and a learner pool
  • A spacious 100-station gym
  • A 27-station indoor cycling studio
  • Two multi-purpose fitness studios
  • A four-court sports hall
  • A dedicated community room

The project is being funded by the UK Government, Sport England and Sandwell Council. It was procured using Alliance Leisure, part of the UK Leisure Framework, which is owned and managed by Denbighshire Leisure Ltd. Leading construction firm Speller Metcalfe has joined the design team and successfully delivered the project through RIBA Stage 3.

Construction is scheduled to begin in November 2025, with the new leisure centre expected to open its doors in Spring 2027.